Quick verdict
A strong fit for residential house-cleaning and maid businesses that want easy client booking and recurring scheduling with predictable, per-job (not per-seat) pricing. Teams needing true route optimization or photo-based quality/inspection checklists will need to look elsewhere.
Pricing in practice
Maidily prices by jobs completed per month rather than by seat, so every tier — including the free one — carries unlimited users and unlimited customers. For a business running three or four cleaners against a shared schedule, that matters: adding a hire during peak season does not change the bill. Job volume, not headcount, scales the bill.
The published ladder starts with a Free plan capped at 10 jobs per month (online booking, mobile app, customer management, no card required). Start is $29/month for 50 jobs, adding two-way messaging, invoicing, payments, and recurring scheduling. Grow, marked most popular, is $49/month for 150 jobs and layers on QuickBooks integration, advanced reporting, and team scheduling. Scale is $99/month for 250 jobs and adds priority support, custom integrations, team location tracking, and API access. Annual billing is advertised at roughly 17% off.
The number to model before you commit is the overage. Extra jobs are sold in 50-job increments, and the price of that increment climbs as you move up the tiers — cheaper on Start, more expensive on Scale. Count a realistic month of visits (a bi-weekly client is two jobs a month, not one), because a fast-growing maid service can outrun a plan's job cap well before it outgrows the plan's features. A dedicated business SMS number is a separate add-on, and the vendor states there are no contracts or cancellation fees. Confirm current numbers and what counts as a billable "job" on the vendor pricing page before signing.
Where Maidily is strong
The product is built around the residential booking-to-payment loop, and that is where it is most convincing. A hosted or embeddable online booking widget lets a homeowner book a clean around the clock and get an instant quote, removing the phone-tag that eats into a maid service's evenings. Bookings drop onto a drag-and-drop calendar with day, week, and month views, conflict detection, and team assignment, so dispatching is a visual exercise rather than a spreadsheet.
Recurring service is a first-class concept here. Weekly, bi-weekly, monthly, and custom intervals can be set once and left to repeat, which fits the retention economics of house cleaning where the same clients return on a fixed cadence. Customer profiles support multiple properties and keep service history, giving a lightweight CRM a repeat-client business actually uses. On the money side, card-on-file, auto-pay, and instant invoicing close the loop, and a two-way QuickBooks sync keeps the books aligned without double entry.
For the field, the multilingual mobile app (advertised in 14 languages) matters in a workforce where crews often do not share a first language, and it carries location tracking. Two-way SMS from a business number keeps client communication in one thread, and an Airbnb/VRBO/Booking.com integration auto-schedules turnovers for short-term-rental cleaners. What the platform does not try to be is a route-optimization engine or a janitorial QA system: there is no multi-stop route optimizer and no photo-based inspection checklist module, so quality-control-by-inspection and dense commercial routing are gaps to plan around.
What reviewers say
The verified directory signal is a Capterra profile rating of 4.8 out of 5 across 33 reviews as of the check date. That is a small sample, so treat it as directional rather than settled — a handful of reviews can move a number that size noticeably.
Within that sample the recurring positive themes are ease of use and quick setup, competitive pricing for the feature set, and the credibility of a tool built by someone with cleaning-industry background — reviewers frame it as software that understands how a maid service actually runs. Scheduling, invoicing, and time tracking working together is cited as a concrete time-saver.
The critical themes are worth weighing. Some reviewers describe slow customer-support response times, and a few report technical friction such as jobs disappearing or duplicate entries, plus limits like employee clock corrections being adjustable only by duration and occasional inaccuracy in sales-tax figures. Missing conveniences such as digital signatures and deeper analytics also come up. None of these are unusual for a lean, owner-built platform, but support responsiveness and data-entry reliability are exactly what to probe during a trial.
Who should shortlist Maidily — and who should not
Residential and maid services are the core fit. A solo house cleaner or a small-to-mid maid team that lives on recurring clients, online booking, and card-on-file payments will find the workflow purpose-built, and the free tier is a real way to start before the 10-job cap forces an upgrade. Short-term-rental turnover cleaners are a second natural fit via the Airbnb/VRBO scheduling hook.
Commercial and janitorial contractors should be more cautious. The platform leans residential and lacks the two things larger contract work tends to demand: photo/checklist-based quality inspections, and route optimization for crews hitting many sites a day. A commercial cleaner with fixed nightly accounts might still use it for scheduling and billing, but a janitorial operation that lives or dies on inspection scores and dense routing will feel the gaps.
On team size, the per-job model favors businesses with more hands than job volume — you are never penalized for headcount. The pressure point is a high-volume operation whose monthly job count pushes into repeated overage packs; at that scale, weigh the total including overages against seat-based competitors before deciding.
FAQ
Does Maidily charge per user?
No. Every plan, including the free tier, includes unlimited users and customers. You are billed on jobs completed per month, so growing the crew does not raise the price — growing job volume does.
Is there a free plan?
Yes. The Free plan allows up to 10 jobs per month with online booking, the mobile app, and customer management, and no credit card is required. Paid tiers add messaging, invoicing, payments, recurring scheduling, and QuickBooks.
Does it handle recurring jobs and QuickBooks?
Recurring jobs on weekly, bi-weekly, monthly, and custom intervals are a core feature. Two-way QuickBooks sync is included from the Grow tier upward, so verify your intended plan covers it before subscribing.
Can it optimize routes or run inspection checklists?
Not really. The mobile app offers location tracking, but there is no multi-stop route optimizer and no dedicated photo/inspection QA module. If those are must-haves, pair Maidily with another tool or shortlist a janitorial platform.
External review evidence
Ratings are not blended into an overall score. Software directories such as Capterra collect verified reviews from cleaning business owners and operators, and they weight different things than the vendor's own case studies do.
Capterra ratings above were read directly from the source profile on the check date. G2, Trustpilot and other directory figures are not published here until they can be confirmed on the source page itself, so a single verified number is shown rather than a blended average.
Capabilities to verify
The vendor positions the product around the following workflows. Treat these as demo checkpoints, not proof that every feature is included in every plan.
- Online 24/7 booking widget (hosted or embedded) with instant quoting
- Drag-and-drop scheduling calendar (day/week/month) with conflict detection and team assignment
- Recurring jobs: weekly, bi-weekly, monthly and custom intervals
- Customer profiles with multi-property support and service history (CRM)
- Card-on-file, auto-pay and instant invoicing plus QuickBooks two-way sync
- Multilingual mobile app (14 languages) for field cleaners with location tracking
- Two-way SMS from your business number, with email/push/in-app notifications
- Airbnb/VRBO/Booking.com integration with auto-scheduled turnovers
Research strengths and cautions
Potential strengths
- Per-job pricing with unlimited users included on every plan (no per-seat fees)
- Free Forever tier (up to 10 jobs/month) to start with no credit card
- High customer satisfaction on Capterra (4.8/5) with praise for support and ease of use
- Purpose-built for residential/maid workflows: booking, recurring service, turnovers
Questions to resolve
- No route optimization for multi-stop crews (only basic location tracking)
- No dedicated quality/inspection checklist module for cleaning QA
- Geared to residential maid services; less suited to commercial/janitorial contract work
- Job-count caps mean overage packs apply as volume grows
Demo checklist
- Build a quote for a recurring cleaning job, then convert it to a scheduled visit and confirm it repeats on the right frequency without re-entry.
- Dispatch a crew to the day's jobs and check that route order and each cleaner's schedule reach their phone.
- Have a cleaner clock in, run a job checklist with photos, and mark the job complete from the mobile app.
- Generate the invoice from the completed job, take a card/ACH payment, and confirm it posts without re-keying.
- Request a written quote covering per-user pricing, payment-processing fees, which features are gated to higher tiers, and onboarding.
Official sources checked
- maidily.com product page ↗Checked July 17, 2026
- maidily.com pricing page ↗Checked July 17, 2026
- Capterra profile (rating and review count) ↗Checked July 17, 2026
- GetApp profile ↗Checked July 17, 2026
- Official website ↗Vendor-owned source
